Request for Proposals-Peg Communications Services

United Way Winnipeg is looking for a local, experienced marketing and communications consultant/company to implement Peg’s communications plan and enhance Peg’s brand.

Working closely with the Peg team, the consultant/company will be responsible for executing and evaluating the Peg communications plan, managing all aspects of marketing.  The work will include developing and implementing a social media strategy, media relationships, relationship strategy with key government and business stakeholders, submissions for workshops, and writing required documents such as fact sheets.

Peg ( is Winnipeg’s community indicator system, tracking indicators that reflect and measure our city’s well-being.  Peg is an initiative of United Way Winnipeg and the International Institute of Sustainable Development (IISD).

Originally launched in 2013, the website was re-launched in 2018 with an improved user interface and the integration of the United Nations Sustainable Development Goals (SDGs).  This sets Peg up to play a key role in working with Winnipeg leaders across sectors in localizing the SDGs in our community, establishing Winnipeg as a national leader.

We are looking for applicants with strong media relations and social media skills; the ability to communicate complex concepts clearly and succinctly; strong verbal/presentation skills; ability to establish rapport quickly, including with key stakeholders in government and business; and strong collaborative skills.  We have $35,000 annually budgeted for this role.

For a copy of the full Request for Proposal or more information, please contact:

Heather Block

Director, Strategic Initiatives
United Way Winnipeg                                                   Phone:  204-924-4267580
Main Street Street                                                         Fax:     204-453-6198
Winnipeg, MB                                                               Email: [email protected]
R3B 1C7

Deadline for proposals is May 27, 2019